BNBU possesses a diverse student body from around the globe. BNBU comprises seven faculties and schools (the Faculty of Business and Management, the Faculty of Humanities and Social Sciences, the Faculty of Science and Technology, the School of Culture and Creativity,  the School of ‌Artificial Intelligence‌ and Liberal Arts, the School of General Education and the Graduate School), providing education to more than 10,000 students across approximately 30 undergraduate programmes in 13 departments, as well as research and taught postgraduate programmes. BNBU undergraduates receive Hong Kong Baptist University (HKBU) Bachelor's Degrees and BNBU Graduation Certificates, while postgraduates earn HKBU degrees.

Over 80% of BNBU graduates have pursued postgraduate studies in recent years, with the majority gaining admission to the QS world's top 100 universities. The remaining graduates are highly sought after by Fortune 500 companies, government agencies, and non-profit organisations, with some featuring in the Forbes 30 under 30 list.

BNBU's faculty is a multicultural group of lecturers and professors from around 40 countries and regions. Faculty members across all departments have international experience, with nearly 90% holding doctoral degrees. Many faculty members hail from world-renowned universities such as Stanford, Harvard, Oxford, Cambridge, Peking and Hong Kong, providing students with high-quality academic resources and advanced teaching methods.

BNBU serves as a nexus for industry, academia and research collaboration, promoting the practical application of research findings. By integrating resources in the Greater Bay Area and beyond, BNBU drives forward-looking scientific research with provincial key laboratories and funding support from all levels.

BNBU's diverse student and staff body fosters an internationalised campus environment. BNBU has partnered with nearly a hundred prestigious universities and educational institutions around the globe, offering students opportunities for global exposure through summer courses, exchange programmes and more.  The university has established its Boston Center to facilitate academic exchange and cooperation.

BNBU also offers courses and activities designed to deepen students' understanding of China's politics, economy, society and culture. Through courses on traditional Chinese arts and culture, such as Guqin, Shedao, Yayue and ceramics, students can immerse themselves in China's rich cultural heritage.

Strategically located in Zhuhai, one of China's most liveable cities, BNBU is an integral part of the Guangdong-Hong Kong-Macao Greater Bay Area. Zhuhai, one of the first places where modern Chinese culture met Western influences, is conveniently adjacent to Macao and Hong Kong, connected by the Hong Kong-Zhuhai-Macao Bridge.

BNBU actively collaborates with local government, agencies and institutions, contributing to the development of various sectors. BNBU professors lend their expertise to external institutions in fields such as environmental protection, eldercare, culture and creativity, and artificial intelligence, providing valuable insights and advice.